IS YOUR E-COMMERCE PACKAGING VALUE CHAIN SUSTAINABLE?
Nothing delights consumers more than receiving gifts and other items delivered right to their doorstep. And packaging ensures that consumers will actually be delighted when they open the box and find their treasure in pristine condition.
For this to happen, the package and the product must work in tandem to maximize product acceptance and minimize damage. That’s where the big picture concepts of Sustainable Materials Management, Life Cycle Thinking and the Circular Economy apply.
Big Picture Thinking: Optimizing E-Commerce Packaging brought together key players in the e-commerce packaging value chain who explained how they apply these concepts to maximize personal satisfaction while minimizing economic, environmental, and social waste.
Panelists (Click on names to review their presentations):
Director, Environmental Policy & Sustainability
Consumer Technology Association
Manager, Packaging Innovation
VP of E-Commerce & Fulfillment Solutions
Director, New Business Development
Facilitated by Jeff Wooster, President, AMERIPEN.