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Using Big Picture Thinking: The Role of Packaging

Big Picture Thinking is holistic thinking. For packaging, it means taking a Life Cycle, systems approach that looks at the economic, environmental, and social impacts of both the package and the product that it contains. That's why we're big supporters for the EPA's Sustainable Materials Management approach. Read our well-received white paper on the subject.

Think of it this way: The optimum package is one that delivers 100% of the expected value of the product inside, and does so with the minimum amount of materials, energy, and waste needed to do the job. This philosophy means that the product plays a major role in packaging development. For example, a pound of rice and a pound of crystal goblets obviously weigh the same, but the packaging needed to protect these products will be radically different! Read more on Big Picture Thinking.

Right now, our primary Big Picture Thinking focus is in two areas:

Food Waste E-Commerce
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Food Waste


Food Waste

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